"We have attempted to tell three distinct but interconnected stories: the company and creators’ real-world history, the characters’ fictional in-world history, and the history of how Marvel has influenced— and been influenced by—the larger culture.

We have tried to capture the vast, interconnected, multimedia reality of Marvel with an exhibition that is a living thing unto itself. From the photo ops to the original art to the texts and image selections to the form of the galleries themselves."